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Guardian Guide

United Kingdom

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Export a PDF to these settings:

MagazineAds_1v4_fault_truetype (by GWG)

PDF/X-1a:2001

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Notes

Publication Day: Saturday

Copy Deadlines (Display):

(Covers) Friday, 5pm 8 days prior to publication (see link above for covers advertising spec)

(Insides) Monday 5pm 5 days prior to publication

Copy Deadlines (Classified):
(Intros) 4pm Monday 5 days before publication
(All Other sections): 4pm Tuesday 4 days before publication

This page has sizes for both display and classified advertising. Please ensure you have picked the right section for your ad. Sections are clearly marked.

For a list of approved repro houses, Bureaus and advertising delivery methods please see the links below:

Delivery Methods: http://www.guardian.co.uk/advertising/electronic-ad-delivery

Approved Senders: http://specle.net/uk/guardian-news-media/approved-repros-bureaus

For some general guidelines to designing your ad to make it suitable for print, please see this link: http://specle.net/uk/guardian-news-media/print-guidelines-for-guardian-observer

WE DO NOT accept emailed advertising of any type. You must use one of our approved delivery methods

For bleed ads, all vital advertising material (text and images) should be kept within the type area to avoid loss of content during product trimming

We never accept any advertising copy with crop marks, colour bars or other printers marks of any description. Advertising should be supplied to exact dimensions only.

Guide Display fixed sizes

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Page Bleed

Trim: W 145mm x H 230mm

Bleed: W 155mm x H 240mm

Type: W 130mm x H 205mm

Ads should only ever be delivered to bleed or type sizes, never to trim, which is for information only and represents the physical size of the finished product after bleed has been removed during printing

If you don't wish to have bleed on your ad it should be supplied to the exact type size measurement only

*NO TRIM MARKS PLEASE*

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Double Page Spread (DPS)

Trim: W 290mm x H 230mm

Bleed: W 300mm x H 240mm

Type: W 270mm x H 205mm

Must be supplied as one file (not as separate pages)

Ads should only ever be delivered to bleed or type sizes, never to trim, which is for information only and represents the physical size of the finished product after bleed has been removed during printing

If you don't wish to have bleed on your ad it should be supplied to the exact type size measurement only

*NO TRIM MARKS PLEASE*

Show the specs for each page
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Half Horizontal (Type Only)

Type: W 130mm x H 100mm

We only accept type area artwork for fractional adverts in The Guide. All ads should be supplied to the exact type size measurement only

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Half Vertical (Type Only)

Type: W 63mm x H 200mm

We only accept type area artwork for fractional adverts in The Guide. All ads should be supplied to the exact type size measurement only

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Quarter Page (Type area only)

Type: W 63mm x H 100mm

We only accept type area artwork for fractional adverts in The Guide. All ads should be supplied to the exact type size measurement only

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Half Height Double Page Spread (Type Only)

Type: W 270mm x H 100mm

Must be supplied as one file (not as separate pages)

We only accept type area artwork for fractional adverts in The Guide. All ads should be supplied to the exact type size measurement only

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2 + 2 Column Fireplace

Type: W 146mm x H 200mm

Must be supplied as one file (not as separate pages)

This is the measurement for a fireplace ad spanning 4 columns (2 columns on each facing page) plus the gutter of 20mm. Other Fireplace ads can be worked out by adding the appropriate columns required on each page plus 20mm. If in doubt, please ring us for confirmation

Show the specs for each page

Guide Display Columns

These column sizes are supplied for ads not covered in the standard sizes above.

All Guide fractional ads are type area only, without bleed.

Ad sizes are given as height in cm x width in columns. Depth is usually converted to millimetres for delivery, so: a 10x2 ad would be 100mm (10cm) high and 63 millimetres (2 columns) wide. This measurement method applies to all advertising that doesn't have bleed.

Columns:

1 2 3 4
30mm 63mm 96mm 130mm
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205mm

Guide Classified columns

Classified advertising for the Guide is type area only without bleed. Ad sizes are given as height in cm x width in columns. Depth is usually converted to millimetres for delivery, so: a 10x2 ad would be 100mm (10cm) high and 63 millimetres (2 columns) wide. This measurement method applies to all advertising that doesn't have bleed.

Columns:

1 2 3 4
30mm 63mm 95mm 128mm
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200mm